For multi site branch networks keeping brand equity and discipline at a local level can be costly and difficult to manage. Through allowing local autonomy a brand can, over time, lose its strength, its consistency and sometimes even its identity. Bit by bit, without intent, the standards can drop, the brand can get disfigured and the identity lost.
The enjoy! Marketing Resource Management Portal (MRM) is a web based solution for multi site marketing departments, retail channel marketers and franchisors – or their agencies – to easily create, store, manage and distribute their local marketing materials, support collateral and brand communications.
Download a Portal Brochure for more information or call Adrian Marks on 0870 745 445 or email us for a presentation.
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