Freemium Economy

TV Interview Q & A session draft footage ‘Freemium Economy’ “You talk a lot on the freemium model can you expand on this a bit more?” I think we live in a Freemium economy, particularly online.  What I mean by that is everybody expects...

Membership Economy

TV Interview Q & A session draft footage ‘Membership Economy’ “What is one key marketing strategy that businesses should look at over the next 12 months?” I don’t think it’s a strategy per se, but I think one thing that all businesses now...