by enjoyadmin | Apr 17, 2019 | Blog |
HOW MUCH DO YOUR FRIENDS REALLY INFLUENCE YOU? Word of mouth, referral, recommendation etc. Call it what you will but ‘Friending’ (our play on the spending of money via the persuasion of friends or family) is a 100 billion dollar a year opportunity yet one of the...
by enjoyadmin | Apr 17, 2019 | Blog |
HOW CAN BEHAVIOURAL PRICING POSITIVELY IMPACT YOUR MARKETING AND SALES RESULTS? Why will some people pay £4 for a cup of coffee and others walk away at the thought. Why do some people spend £200 on a pair of jeans whilst others spend no more than £20. The answer...
by enjoyadmin | Apr 5, 2019 | Blog |
WHO DO YOU THINK YOU ARE? My first question with new businesses I work with is ‘Who do you sell to?’. Not what do you sell or what are your challenges. Who you sell to is always going to have a greater impact on your business than what you sell. The market is...
by enjoyadmin | Jan 24, 2019 | Blog |
UBER AND LYFT LOOK TO JOIN THE MEMBERSHIP ECONOMY. We’ve been implementing repeat payment platforms into our clients’ businesses for years. The potential for guaranteed, controllable income can revolutionise a business from the ground up. The desire to ‘own’...
by enjoyadmin | Jan 22, 2019 | Blog |
Marketing to the Membership Economy More and more boardrooms around the world are starting to experiment with the concept of marketing to the Membership Economy. Remember the days when your customers just bought stuff? Needed the latest Coldplay album;...
