Forget Price

TV Interview Q & A session draft footage ‘Forget Price’ “I’ve heard you say ‘forget price’ at least 10 times today. Surely that’s key for any business’ success?” I think I say it for dramatic effect really but...

Behavioural Selling Model

TV Interview Q & A session draft footage ‘Behavioural Selling Model’ “So, it’s been interesting today listening to your clients talking about the models that you have implemented, and they have obviously seen an increase in their sales and...
A Harley, A Rolex and Marketing made simple…

A Harley, A Rolex and Marketing made simple…

WHO DO YOU THINK YOU ARE? My first question with new businesses I work with is ‘Who do you sell to?’. Not what do you sell or what are your challenges. Who you sell to is always going to have a greater impact on your business than what you sell. The market is...