by enjoyadmin | Apr 10, 2019 | Blog
Why will some people pay £4 for a cup of coffee and others walk away at the thought. Why do some people spend £200 on a pair of jeans whilst others spend no more than £20. The answer lies not in the price but in its two key consumer components – value and...
by enjoyadmin | Apr 5, 2019 | Blog
My first question with new businesses I work with is ‘Who do you sell to?’. Not what do you sell or what are your challenges. Who you sell to is always going to have a greater impact on your business than what you sell. The market is generally always more important...
by enjoyadmin | Apr 5, 2019 | Case Study, Leisure & Tourism
Having seen us work our magic at a competitor, we were retained by this client to help increase the amount of web traffic that was converting to an interested engaged lead. Lead generation strategies included free downloadable content and offers, all linked to...
by enjoyadmin | Jan 24, 2019 | Blog
We’ve been implementing repeat payment platforms into our clients’ businesses for years. The potential for guaranteed, controllable income can revolutionise a business from the ground up. The desire to ‘own’ things belongs to previous generations as we stream, lease,...
by enjoyadmin | Jan 22, 2019 | Blog
More and more boardrooms around the world are starting to experiment with the concept of marketing to the Membership Economy. Remember the days when your customers just bought stuff? Needed the latest Coldplay album; bought. Wanted to watch the Friends box set series...