by enjoyadmin | Apr 5, 2019 | Blog
My first question with new businesses I work with is ‘Who do you sell to?’. Not what do you sell or what are your challenges. Who you sell to is always going to have a greater impact on your business than what you sell. The market is generally always more important...
by enjoyadmin | Jan 24, 2019 | Blog
We’ve been implementing repeat payment platforms into our clients’ businesses for years. The potential for guaranteed, controllable income can revolutionise a business from the ground up. The desire to ‘own’ things belongs to previous generations as we stream, lease,...
by enjoyadmin | Jan 22, 2019 | Blog
More and more boardrooms around the world are starting to experiment with the concept of marketing to the Membership Economy. Remember the days when your customers just bought stuff? Needed the latest Coldplay album; bought. Wanted to watch the Friends box set series...
by enjoyadmin | Nov 20, 2018 | Blog
Not because the media has changed, but because the way consumers purchase has changed dramatically over the last ten years. Because of the advent of 4G, mobiles, tablets, Google and Facebook, people are now searching for, discussing and researching products and...
by enjoyadmin | Nov 9, 2018 | Blog
With each passing year, products and services are getting more and more alike. Every product is becoming literally a carbon copy of other products in the same space. Cars are using the same platforms, engines, and in some cases bodies. The only difference is the...
by enjoyadmin | Oct 17, 2018 | Blog
Every single page on your website is an advert and until you realise this it will underperform to its true potential. By understanding that every page should have a selling point, a purpose, a goal or a desired action – you will start to see them for what they...